Friday, December 30, 2011

Things I Know: Blog Goals for 2012

What's a new year without some new year goals? :)

I touched briefly on one of my goals, building an online community, last week but I'd like to expand more on that as well as share my other goals. I don't have many so that I'm not too stressed out over it, or find it too difficult to attain ;p

1. Build a better brand presence
When Sakura Haruka first started, I didn't clearly know where it was headed. I just knew that I love writing {and don't get enough of it in my present job haha}. To provide some focus, I slowly identified that I was writing more on Parenting & Lifestyle, and kind of stuck with that as my "niche" :)

I don't claim to be any parenting expert, but I do want to share the ups & downs of parenting a toddler girl. I also want to connect with other parent bloggers & readers, to learn from them, and also be an inspiration to them as well.

And what about lifestyle? This blog is much more than a mummy blogger's space. It's about my family lifestyle, an Asian mother's lifestyle, a woman's lifestyle living in exciting Singapore related to home, fashion, photography etc. It is kind of broad still, but at least it provides some perspective into what people {readers & sponsors} can expect to find here.

2. Build content
I've a vision for Sakura Haruka to be a homely place for people to visit, chill out and mingle with interesting parenting & lifestyle posts that they can relate to. Posts that are engaging, thoughtful and encourages interaction. I'm kind of a creature of habit, and I plan on writing more feature series at regular intervals, to engage readers to their favourite topics at specific days. Some features {tentatively named} I have in mind are:
  • Danboard Photostory #WW {creative pics using Danboard anime figuries to tell a story}
  • App-aholic {reviews of my fave educational, camera, photo-editing apps}
  • Bub & Me {fun family ways to spend time with kids}

3. Build community
The driving force behind my first two goals - to build on relationships. I would like to build a community of supportive, encouraging and loyal readers & bloggers, and certainly, one of the best part of blogging on Sakura Haruka is the interaction I get, and I'd like to improve on that. Simple steps I plan to make is:
  • Be more social off the blog on FB, Twitter, Instagram, Pinterest etc. Don't just read - respond more.
  • Meet up with other bloggers or readers. Playdates, please?!
  • Hopefully attend at least one bloggy conference/event
  • Spread more comment love on other blogs with similar interests
Above all, just remember to have fun and keep this blog true to myself! I don't blog for revenue {nice when that happens, but I've a job for that :P} and do this simply because I like it. So hope you lovelies with stick around with me for another year or more and see how my goals turn out! :)

What do you think of my goals? Any tips to help me achieve them?

I'm hosting an international giveaway next week to celebrate the new year!
Starts Tuesday, 3 Jan 12 so come back to join in!
Open to all readers worldwide.


Sarah Haney, M.A. said...

Great goals! It seems like every time I make a blog goal, something gets in the way. My main goal for 2012 is to post regularly :)

Anonymous said...

They are great goals. Good luck with them. :)

I would probably say my goals are pretty similar. My blog is very new at the moment.

Lyndal said...

These are great goals! I love that the underlying current is to stay true to yourself and remember why you started writing in the first place :)

Rhianna said...

Wonderful goals to have, I am yet to fine tune mine. Like the way I say fine tune? I haven't even really started yet :D Sending you fairy wishes and butterfly kisses for a wonderful 2012

EssentiallyJess said...

Awesome goals! I need to set some for myself! :)

I especially love the idea of community; it's part of what makes blogging what it is.

Kellie said...

Having goals is fantastic, I'm yet to work on mine for next year but I do have a few changes in mind!

Thanks for playing along with Things I Know!

Sandra Wilkes said...

Good goals. I always find goals to be inspiring even when they are someone else's! It's time I sat still for awhile and made my own! Sandra

Unknown said...

Awesome goals...Keep it up ya!

Ai Sakura said...

Mommy of 2: that's a good blog goal in itself!

Alicia: thanks! it does take some time to figure out what you want for your blog..

Lyndal: yup.. poignant indeed!

Rhianna: haha don't worry, there's still time if you want to draft anything ;p hugs & kisses to you too!

Jess: these will help give me some focus for the new year :) I'm spurred on by the pple I've met this year to build on community!

Kellie: No worries, thanks for coming by!

Sandra: good luck on your goals too! Looking forward to reading them :)

Stacy said...

Those are serious goals, woman! Here's to all of them being met. :)

Happy new year 2011 to you and yours!

robyn said...

It's good to have goals- keeps you motivated. Yours sound good :) I'll try to come back for the giveaway!

Anonymous said...

It's always good to have goals for your yourself and your blog. When I started mine I wanted to do it all. Now I know (from watching my daughter) one step at a time.

I'm also working on building an online presence with people of like minds. It's always fun to connect with other mommy bloggers.

Kyrstie A Fresh Legacy said...

Great goals, I also haven't thought too much about my own yet to the point that they can be written down. Good luck, I will follow your progress. Regards Kyrstie

Ai Sakura said...

Stacy: Thanks for being such a faithful reader this year :)

Robyn: Try to join in the giveaway next week. It's a fun one! ;p

bloggingwhilenursing: yes, too fast and we just burn out heh

Krystie: thanks! appreciate the encouragement

Ai Sakura said...

Angeline: thanks for coming by too! hope that lil baby is doing well.. happy new yr!

Rumah Dijual said...

Quote this post thank you very inspiring at all

Anonymous said...

You are very clear on your goals for next year- good luck
From Alissa@look.find.inspire

Jay said...

Setting goals is a great idea. A gentle reminder as the year progresses. Love yours, the community aspect in particular, and I wish you the best of luck with them.

Happy 2012!

Anonymous said...

Those are fabulous goals. One of my main goals this year is to try to monetize my blog. :)

I am a new follower. Love the look of your blog.


Krisztina Clifton said...

Those are some really great blogging goals. I like how you are incorporating branding and defining your niche. I really think that's one of the most important things for a serious blogger.
~The Blog Entourage

Susan said...

Great goals for your blog. I'm up for playdates since I think our daughters are about the same age :)
And do we even find blogging conferences or events in Singapore? Guess I'm still a noob at it.
Happy New Year!

Madeline Heng said...

Wow u've thought about it so far! Great goals. Happy new year to you and your family! :)

Haus of Style said...

Great goals, I hope you achieve them this upcoming year!

Hope you have a wonderful 2012!

Unknown said...

Wonderful goals. Building an online community brings you so many friends. Your bloghop friend.

Ai Sakura said...

thanks for all the encouragement :)

I'm not sure about blogger conferences in Singapore, maybe from Nuffnang?? haha.. yay for playdates!

Come back tomorrow for the international giveaway! Open to all readers worldwide :)

momto8 said...

great goals! good luck to you! and Happy New Year!

~Summer~ said...

Nicely written! I think I should be more motivated about my blog, like you are. What's more I'm not even working and yet I don't seem to find enough time to blog and socialise online. Anyway, count me in for the playdates once I get back to sg! Can't wait!